- Tuesday, January 28th, 2014 |
Terms and Conditions
Visit http://www.clothes2order.com/Aprons for full range of products eligible for 20% discount.
Voucher code only available up to and including 14/02/14. After this date the code will expire. Enter code at checkout to redeem.
Valid for orders of up to 99 pieces only.
20% off the Aprons category only. Discount only applies to garment itself. The print or embroidery application, set up charges or delivery costs are not discounted when using this voucher.
Cannot be used in conjunction with any other voucher code.
At the weekend, 16 students from the Royal Northern College of Music broke the Guinness World Record for “The Most Musicians to Play the Same Piano Simultaneously”, and here at Clothes2order we were delighted to provide printed t-shirts for the event!
The prestigious college, based in Manchester, approached us with a request for the t-shirts printed with front, back and sleeve designs including logos, text and numbers for the attempt.
The musicians beat the previous world record set by 15 musicians in Vallouise, France in 2004.
The 5 minute piece entitled “Ticcatoccatina” was composed for 32 hands especially for the event by post-graduate student Tom Harrold.
Christmas is now over and the New Year is in full swing, so we thought to cheer you up this January we’d give away not one, but THREE prizes in our competition!
Up for grabs are 3 coupons valid to spend on our entire store:
1 x £100 Clothes2order voucher
1 x £50 Clothes2order voucher
1 x £25 Clothes2order voucher
Competition opens Friday 10th January 2014 and closes Friday 31st January 2014 when a winner will be announced.
There are 3 prizes to be won. First prize is a voucher code valid on any item across the site worth £100. Second prize is a voucher code valid on any item across the site worth £50. Third prize is a voucher code valid on any item across the site worth £25. Entrants must enter via Facebook or Twitter only.
Thanks to everyone who entered our giveaway to win 5 x zip hoodies and our special seasonal gift of a voucher code for your next order.
Our winner was Samantha who entered via Facebook and will be the lucky recipient of 5 personalised “zoodies” in time for Christmas!
Don’t worry if you didn’t win, we still have loads of competitions lined up for the new year, so keep a look out in January for our next big giveaway!
Missed out on our last competition to win Personalised Winter Gear? Don’t worry, here’s your chance to win again! This month, we’re giving away 5 x perosnalised zip hoodies, from unique brand AWDis worth £114 plus we’re throwing in a special seasonal treat for the lucky winner.
Fancy winning this fantastic festive bundle, all in time for Christmas?
To enter via Facebook, simply like the Clothes2order page and share the competition post with your friends
To enter via Twitter, become a follower of Clothes2order and retweet the competition post to your followers
Terms and Conditions
Competition closes Friday 13th December at midday
Winner to be announced Friday 13th December
Winner entitled to 5 x personalised AWDis Zoodies + special seasonal treat
Personalisation available for print or embroidery
Delivery before Christmas based on competition winner promptly responding to all correspondence
Our winner, who was randomly selected, entered by Facebook so if you entered this way please check your “Other” folder in your message inbox…it may just be you!
Terms and conditions:
Winner notified on 3/12/13. If winner does not come forward by 6/12/13 midday, another winner will be randomly selected out of Facebook and Twitter entrants.
Since the birth of Twitter, words such as tweet, twitterer and hashtag (#) among other jargon from the Twitter-sphere have become valid entries in the dictionary. In fact, the hashtag (or metadata tag as it is formally known) has become a digital and real-life phenomenon, with uses ranging from its original Twitter function of categorising information to allegedly being used as a baby name.
So, if you’re looking to reach new potential clients on social media, or to engage existing ones, understanding hashtags is essential and will make your digital life a lot easier.
Why a hashtag? Where did it come from?
The hashtag was first used in 1988 on Internet Relay Chat (IRC): a live interactive internet text messaging service and was used for group communication in forums.
This original use of the hashtag then found its way into the 21st Century, back in 2007 thanks to Twitter user Chris Messina who saw the need to categorise information such as messages and content into groups:
how do you feel about using # (pound) for groups. As in #barcamp [msg]?
— Chris Messina™ (@chrismessina) August 23, 2007
It wasn’t until July 2009 that Twitter decided to hyperlink tweeted hashtags so they could be found in Twitter search results. Then Twitter added “Trends” to its homepage: a list showing the most used hashtags by tweeters, making them easily available and more accessible to other users.
Hashtags: Example of marketing success
If used and applied correctly, hashtags can be extremely valuable in marketing campaigns and can generate interest and engagement, especially where giveaways and competitions are concerned. Take this Domino’s Pizza campaign whereby for every person who tweeted the hashtag #letsdolunch, Domino’s would cut the price of a selected pizza by 1p in a given time slot.
— Domino's Pizza UK (@Dominos_UK) March 5, 2012
In one #letsdolunch campaign, users managed to knock down the price of a pizza from £15.99 to £7.74, and Domino’s made this exclusive price available not just to Tweeters, but to all Domino’s customers for a given period of time.
Some corporations have also used hashtags across platforms to great success:
As part of their weekend show, The X Factor now includes a Twitter wheel that displays the best real-time tweets about the show as demonstrated by this post from Twitter Ads UK:
— Twitter Ads UK (@TwitterAdsUK) October 16, 2013
Other programmes also include hashtags on the bottom left or right side of the screen to encourage online engagement. Also increasingly popular is the employment of hashtags on billboards or at the end of promotional videos to engage twitterers to talk about the product or service:
Hashtags: Examples of marketing failures
The huge amount of engagement that hashtags can create for your business can also be dangerous if not monitored and implemented correctly. Take these two examples from huge multi-national corporations who have used hashtags to their detriment:
McDonald’s ran a hashtag campaign in which followers were asked to share their “McD Stories”:
— McDonald's (@McDonalds) January 18, 2012
But instead of users sharing positive stories about McDonald’s, the corporation had to deal with a lot of negative backlash, mainly fuelled by the press:
— Kendall Thornton (@kendallsf) January 24, 2012
Waitrose also had similar backlash with their campaign:
Finish the sentence: "I shop at Waitrose because ________." #WaitroseReasons
— Waitrose (@waitrose) September 17, 2012
I shop at Waitrose because Clarrisa's pony just WILL NOT eat ASDA Value straw #waitrosereasons
— Nic Stevenson (@nicstevenson) September 17, 2012
Despite the above, hashtags can be extremely valuable for effective marketing: How?
How can I make hashtags effective for valuable marketing?
Remember you’ve only got 140 characters so make your post relevant and clear
Things to avoid:
“Who’s #notguilty about eating all the tasty treats they want?!”
Whether it was accidental or with the intent to capitalise on the media/popularity, it is something to be very careful about avoiding.
Twitter has provided its users with this very helpful, easy-to-follow infographic about choosing hashtags to make your marketing campaign as successful as it can be.
Have you ever used a hashtag to promote a campaign? Was it effective? Share your comments below or tweet us @clothes2order
With the cold weather on its way, we thought it was about time to launch our fantastic Winter Competition! This month we’re giving away £126 worth of winter gear, including clothing from quality brand Regatta. The prize includes 5 fleece jackets and 5 beanie hats all embroidered with your logo, text or design.
Fancy winning all that just in time for Christmas? Simply like the Clothes2Order Facebook page and share the post with your friends, or retweet it to your followers on Twitter to be in with a chance of winning! Good luck!
Terms and Conditions
Competition closes 29/11/13
Winner is entitled to 5 x Regatta Thor III Full Zip Fleece Jackets and 5 x fleece hats personalised with a design of their choice
Suitable for embroidery only
Earlier last month, we were nominated for the digital category at the 4th annual UK Customer Experience Awards, held in London. With considerable competition from major organisations in the digital sector, we were absolutely delighted to bring home the trophy!
For us, customer experience is everything. So after a year of hard work from all the team at Clothes2Order improving our website, growing our customer service department and investing in new print and embroidery technology it’s incredibly pleasing for us to have our efforts recognised. We hope if you’ve bought from us recently you’ve noticed an improvement too!
Whilst this award is a great accolade, there is no room to sit back. We believe building an exceptional customer experience is about constantly improving. Whilst the measures we have taken thus far have led to increased levels of customer satisfaction (currently 4.4 stars on review centre), we are still learning and discovering the best way to continue improving and refining the experience that we offer. We won’t be happy until we hit the full 5 stars!
With that in mind, we’d welcome any feedback, so if you have any suggestions at all on how we could improve our products or service, feel free to comment below or tweet us at Clothes2Order.
Ever wondered what’s the best printing method for your clothing? Here at Clothes2Order we take the hassle out of ordering by choosing the best method for your garment and design that will give a high quality durable print. We’ve put together this easy-to-understand guide of some of the most popular printing methods so you can find out more about how the process really works:
Cad Cut Printing
CAD stands for Computer Aided Design, which refers to software that is used to design and manufacture products. At Clothes2Order, your chosen design that you upload to our website is sent to our digitiser to be transferred to a design suitable for printing.
The design you have uploaded then needs to have an outline added, which is achieved using specialised design software.
The digitised design is then ready to be cut and used. It is put through a digital cutter which electronically cuts the design onto a sheet of vinyl.
The design then needs to be cut out from the vinyl sheet. This is done manually using a weeder, in a process called weeding.
The cut out design is almost ready to be transferred to the garment. It is then placed on application tape to prepare it to be heat transferred.
Next, the design is heat pressed in the correct position on to the garment. The garment must be cooled and then the application tape is taken off.
What’s good about it?
What’s its downfall?
Versacamm is essentially the same as cad cut technology; however it can produce multicolour texts and designs, although is not as cheap as cad cut printing.
DTG stands for Direct To Garment printing. We have several state-of-the-art DTG machines that provide your design with a fantastic high quality appearance.
DTG printers in the past used to offer printing on white garments only. However, thanks to latest developments in printing technology, top of the range machines can print onto any colour garment, including even the darkest of colours.
Like cad cut printing, the design is uploaded onto software. The garment is then sprayed with a pre-treatment spray to ensure the ink doesn’t soak into the fabric. It is then placed in the printer and the design is printed directly onto the t-shirt, much like an inkjet printer. It is then heat pressed or dried to ensure a durable finish.
What’s good about it?
What’s its downfall?
Screen printing is one of the most traditional methods of printing. It involves the application of colour normally by ink. In order to screen print an item the design has to be separate into the component colours on software such as Adobe Illustrator or CorelDraw. Every colour requires a separate screen consisting of a very fine mesh surface which is produced using light reactive chemicals. Where the chemicals have been exposed to light, they breakdown and are washed off leaving spaces in the mesh.
The ink can then be screen printed onto the t-shirts direct or onto transfer paper which is later applied to the T-shirts by a heat press. If the direct printing method is used, the T shirts are place on a solid board (platen). The colours are then applied individually by placing the screen manually or automatically on top of the T-shirt and forcing the printers ink through the relevant screen stencil onto the T-shirt.
What’s good about it?
What’s its downfall?
What printing methods have you come across? What do you prefer? Leave you comment below or tweet us @Clothes2Order